Part of the ‘Infinity refurbishment programme’ based around a limited £100k spend.
Our concept changed the interiors to make them more female friendly, drive greater food sales during the day and still retain that unique evening atmosphere. This particular venue was unique in it being more student led during the week with a greater degree of shoppers over the weekend.
The first floor has been designed for 5 American Pool tables and the ground floor is more dining orientated. The programme has been completed in 35 units and the customer base has changed getting older especially during the day and the sites are showing double digit growth in year on year sales.
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